In 2018, Japanese writer Shoji Morimoto began renting himself out to his 300 Twitter followers, as long as the request involved doing nothing on his part. Within 10 months, his follower count ballooned to 100,000; now it’s over 400,000. Morimoto’s account of this effort (or lack thereof) is Rental Person Who Does Nothing. In it, he recounts some of the more than 4,000 times he’s been hired in his quest to fulfill his “wish to live without doing anything.”
After abandoning a corporate job he despised for freelance writing he soon concluded was simultaneously dull and stressful, he started the service he calls “Do Nothing Rental” as a means of assuaging his mid-30s angst. For a variety of reasons he outlines in the book, Morimoto decided not to charge his followers any money for fulfilling their requests, other than reimbursement for travel expenses, confessing that for now, at least, he’s living off his wife’s salary and savings.
Under the handle of @morimotoshoji, he fields requests—all of which require only passive involvement by his somewhat flexible definition—and then shares some of the best stories of his experiences on his feed. Rental Person Who Does Nothing details a variety of them, such as the time he accompanied a woman to the courthouse to file her divorce papers, the day he joined a man for 13 circuits of Tokyo by rail, and the conversation with a client who confessed that he had once been involved in the Aum Shinrikyo doomsday cult, notorious for its nerve gas attack on the Tokyo subway system in 1995. The tone throughout is consistently light and self-effacing. “I couldn’t do anything,” he writes, “so I started doing nothing.”
For all his wry humor, Morimoto makes some trenchant points about social and cultural issues like friendship, the elusiveness of human connection, artificial intelligence and the role of money. With the U.S. Surgeon General recently identifying an epidemic of loneliness in this country, one wonders whether a similar “do nothing” service might be valuable here.
